Ettitude | “It was very important to me to make sure Ettitude’s price point was affordable without undercutting the quality of the product.”
“It was very important to me to make sure Ettitude’s price point was affordable without undercutting the quality of the product.” Phoebe Yu, Founder of ettitude Credit: ettitude When Phoebe Yu founded her business Ettitude, she built the product based out of a desire to find sustainable, high-quality bed linen that didn’t cost a fortune….
